I give businesses the kindling and
the spark to compete confidently in the new world of online business.
What you do with that spark is up to you.
What
makes Salveson Consulting different?
The Details. Things like the freedom to choose your own web
host, or even another design shop. Fast and comprehensive answers to
your questions. An objective analysis of the value of Internet marketing
to your business.
Allow me to introduce myself
My name is Scott Salveson, and I am a technoholic. I was there when
cyberspace opened for business, and found a comfortable home early on.
Combining my skills with my experience to forge a position of Internet
Consultant was all but inevitable.
When people
aren't having any fun, they seldom produce good work. Kill
grimness with laughter. Encourage exuberance. Get rid of
sad dogs that spread gloom.
-- David Ogilvy, 1972
Advertising and Marketing Experience
I've paid my dues stringing network cabling
and troubleshooting servers, and I've managed a serious national Senate
campaign's web site. In short, I've got a good idea of how this whole
thing works, from the end you plug into the outlet to the excited reports
you hear about tech stocks on the national news.
My primary selling point to you, though,
is this -- no bs.
You'll get the truth, whether you like it or not. I do not pull punches,
and I share my 'secrets' openly to allow you the opportunity to understand
and take control of your online destiny.
Services
- Internet Consulting - I'll show
you how the Internet is changing business in your field and make
recommendations on how you might proceed
- Advertising and Marketing Consulting -
I can help you attract new business, enter new markets, and position
your company strategically and creatively. We'll also talk about
increasing repeat business.
- Web Design - Once you've decided
you need a web presence, I can design a site for you and arrange
server space.
- Copywriting - If you can explain
it to me, I can explain it to anyone.
- Print Design - Brochures and special
projects
- Online Research - If you need
the online goods on a person, business, or event, I'll deliver a
comprehensive and useful report customized to your needs.
- Web Site Reviews - If you'd like
to know why your current web site isn't performing like you'd hoped,
I can help you understand it and fix it.
A Word About Pricing
Salveson Consulting always charges by the hour -- it's the only way
to work this out fairly. Typically bids and estimates are used in this
industry, but if you think about it -- that's nothing more than an incentive
to rush your job to the finish -- the quicker it is done, the better.
Charging by the hour challenges you, the
client, to complete some of the work yourself and get involved in the
process. It allows you the opportunity to cut costs by evaluating what
you can do yourself, and what you'd pay to have done by a professional.
See my article on how to save money on your
web site for more information.
Specials
Right now I'm offering a comprehensive meta-analysis of the top web
sites in any single industry. (A recent example is one I completed for
a local restaurant, with reviews and commentary on the major competing
sites of similar establishments nationwide). The cost is $350.00, and in about a week,
you'll receive a report that details all of the most prominent and
important sites in your line of business. Each site will be carefully
reviewed with comments and observations regarding their strategies
and functionality. Most importantly, you'll receive explicit instructions
on how your company might strategically position itself against the
strengths and weaknesses of your competition.
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